Deep Purple Shares New Music Video “Arrogant Boy”

Band Photo: Deep Purple (?)

Deep Purple will release their new studio album Splat! on July 3 via earMUSIC. The band – Ian Gillan, Roger Glover, Ian Paice, Don Airey, and Simon McBride – has once again teamed up with renowned producer Bob Ezrin (KISS, Pink Floyd, Lou Reed, Alice Cooper) and together, they have crafted an album that draws on the sound and attitude that has always set Deep Purple apart from the rest. Splat! is the heaviest Deep Purple album in many years, with the band playing together in the studio – the way Deep Purple have always recorded.

Today, the band launch the official music video for the first single, “Arrogant Boy.” The single will be available at midnight. You can check out the video below.