Unto Others Shares New Music Video “Suicide Today”

Portland, Oregon’s Unto Others spent their seasons in the abyss and arises from the other side with their third full-length “Never, Neverland,” out now via Century Media.

The record is equally dry while never letting go of the energy and darkness that is Unto Others; one that owes as much to The Cure as it does to self-professed influences like The Sisters of Mercy and Iron Maiden. Simply put: this is the record where Unto Others prove themselves far more than just a one-trick, blackened steed, but instead, a band on the verge of something wickedly terrible and utterly timeless.

To celebrate “Never, Neverland’s” release, Unto Others have shared an electrifying performance video for album single “Suicide Today.” Gabriel Franco comments, “The song is about bad decisions, and how they can proliferate into a hard life, or a sad death. Living in a big city, you see a lot of sadness and despair. So much you can bathe in it if you want. I used to be fascinated with these things, and it comes out in a lot of our music. But I as I get older I am more interested in the silver linings that surround it all. The beauty of someone lending a helping hand, or a simple kind gesture. These are the ways one person can make a difference. ‘Suicide Today’ is a positive song. I hope someone who needs it can take something from it worthwhile.”